The Buddy System is a team of intelligent collaborators that work inside your data, your rules, and your brand. Tell one what you are trying to do. It asks what it needs to know, then builds the page, the creative, the offers, the feeds, and the approval route. You review it. You press send.
Built on System B. Deny-by-default permissions. Per-tenant data isolation. Every action audited.
Unlock creativity at scale.Each one is good at a different part of the job. They are worth more together because they share the same memory of your organization, so a decision made in one shows up in the next.
A conversation with your data instead of a filter on it. It knows your markets down to the ZIP: inventory posture, demographics, weather, terrain. It tells you when a signal is not live.
Eligibility, market rules, inventory, and history, reasoned through in that order. It recommends offers that move product without spending incentive on people who were going to buy anyway. When nothing clears the confidence floor, it says so instead of ranking on noise.
It thinks with you first: challenges the brief, expands the concept, explores the message. Then it produces, and scales one approved idea across every size and surface without losing the idea. Human authorship is the reference. The machine works from it, never over it.
It takes a goal, asks what it needs to know, and builds the campaign: page, PFAs, carousel, banners, tagging, feeds, approvals. It shows the reasoning, the expected result, and the risks. Then it waits for a person to press send.
The one built for IT, architects, and agencies. It discovers the environment, normalizes the sources, ingests the brand, and respects the workflow you already have.
One shopper in a parking lot in Tucson, and the right offer for her. Follow it from a Data Buddy alert to a redeemed coupon on Saturday morning, and see exactly which idea brought her in.
Each tool has its own page: the product tour, how it works step by step, and real screens.
Inside The Buddy System, the heroes you build here feed PFA Carousels and Page Builder pages, and Campaign Buddy can generate them straight from a campaign.
Inside The Buddy System, carousels pull heroes from PFA Builder and offers from Campaign Buddy, and drop into any page you build in Page Builder.
Run it as its own video channel, or plug it into The Buddy System so every view helps the whole system sell smarter.
Inside The Buddy System, Page Builder pages are filled with PFA Carousels, live offers from Offer Buddy and campaigns from Campaign Buddy.
Drive leads on its own, or let The Buddy System feed every widget the right offer, for the right market.
A showroom magnet on its own, and a closed loop for every campaign in The Buddy System.
Inside The Buddy System, the brand profile from Brand Sweep steers Creative Buddy, Asset Studio and Campaign Buddy whenever they generate creative.
Inside The Buddy System, Asset Studio shares one library with PFAs, pages and widgets, takes brand cues from Brand Sweep, and builds the Creative Sets that Campaign Buddy launches.
Your brand's single source of truth, fueling every banner, widget and video across The Buddy System.
Brilliant on its own. Backed by The Buddy System, every message knows the live offer and the right next step.
Put it to work on its own, or team it up with The Buddy System to take every idea from brief to market.
Every tool drives results on its own. Together, they are the creative engine of The Buddy System.
Onit Digital does custom development for the automotive industry. We combine uniquely integrated promotion management software with a team of industry experts to develop new lead sources for your dealers, turning emerging tech into experiences that move people to act. The Buddy System is what that work became.
Five intelligent collaborators on one engine, System B. Give it the goal and get the campaign, built inside your data, your rules and your brand.
Meet The Buddy System →Software built for how automotive retail actually runs: offer engines, dealer tools, integrations and shopper experiences, from prototype to production.
See our custom development →Industry-leading retail consulting. We start from a technical point of view and keep your business objectives at the forefront of every recommendation.
See our consulting →Results reported across Onit Digital client programs.
Automotive brands have hired Onit Digital to build custom offer, lead and messaging programs, and to advise on retail strategy.
These brands are current and past clients of Onit Digital's custom development and consulting work. They are not shown as users of The Buddy System.
Give it the goal. Get the campaign. A person still presses send.
